Online Estate Agent Reviews

Independent, detailed reviews of UK online estate agents. Find out which online agent offers the best value, service, and results for selling your property.

Online vs Traditional Estate Agents

While online estate agents can save you money on fees, studies show that traditional local agents typically achieve sale prices 5-7% higher on average. Our reviews help you understand the trade-offs between cost savings and service quality. For most sellers, we recommend comparing both online and local agents.

Compare Local Agents in Your Area →

More Reviews Coming Soon

We're currently reviewing Strike, eXp UK, Emoov, and other online estate agents. Check back soon for more comprehensive reviews.

Understanding Online Estate Agents

What is an Online Estate Agent?

Online estate agents offer a lower-cost alternative to traditional high street agents. They typically charge a fixed fee (rather than commission) and provide varying levels of service. Some require upfront payment, while others only charge when your property sells.

Key Differences from Traditional Agents

Pricing Model: Fixed fees (£1,000-£3,000) vs commission (1-3% of sale price)
Service Level: More self-service approach, though some offer accompanied viewings
Local Knowledge: Generally less local market expertise than established high street agents
Portal Coverage: Most include Rightmove and Zoopla listings as standard

When Online Agents Work Best

Online estate agents can be a good choice if:

  • Your property is in a high-demand area with low supply
  • You have a straightforward, well-presented property
  • You're confident conducting viewings and negotiations yourself
  • You want to save money on agent fees
  • You're not in a rush to sell

When to Consider a Traditional Agent

Traditional agents are often worth their higher fees when:

  • You have a unique or high-value property
  • Your local market is slow or competitive
  • You need help with complex negotiations or chains
  • You want someone to handle viewings and administration
  • You value local market expertise and connections

Compare All Your Options

Don't decide between online and traditional agents without getting quotes from both. Our free comparison service helps you find the best estate agents in your area - both online and traditional.

Compare Estate Agents